What do Airtel, Pepsi, Canon, Aviva have in common? Sachin Tendulkar, who has been the brand ambassador to all of them. Now Sachin has tied up with the Future Group to launch his own brand of Milk!

By selling milk Sachin will capture the best market segment there can be… Kids! This latest venture will quite literally be the Cash Cow for him 😉

Below is the poster I saw at Big Bazaar.